New Ways to Use Facebook’s Latest Feature

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Facebook’s newest addition is a must-have for those working in event marketing. Events Custom Audiences allows you to dig much deeper into previous event interactions as well as missed event opportunities to drive new and repeat business. Here’s a step-by-step on this new resource.

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The Importance of Your Social Media Audience

Massive sharing on social media was once a positive milestone. Now, with social media years old, that is changing. Recent research cites that users pay more attention to who shares a social media post than the original author of the content and that people are considering the trust level and credibility of the sharer. High…

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CMS and WordPress: The Most Valuable Website Platform for All Your Needs

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CMS and WordPress: The Most Valuable Website Platform for All Your Needs When deciding how to present your business, passions, or hobbies online, you should consider a few things, namely what website platform you should use. One option is a Content Management System (CMS). These are applications that help you manage your content. You might…

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Security Measures to Protect Your Website from Different Threats

Websites are being hacked every day, and sensitive information is leaked. Hackers have new methods of hacking that are facilitated by fast internet speeds and fast computers. New tools are also at their disposal to exploit tiny loopholes in your website. As such, websites are vulnerable to many threats online, and it is your responsibility…

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7 Vlogging Tips For Business Success

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7 Vlogging Tips For Business Success Vlogging has taken the world by storm over the past few years. It’s just a form of blogging, using videos instead of text to reach out, build an audience and share information. Many businesses today are creating a video blog to reach new customers and to build deeper relationships…

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8 Tips for Forming a Solid Agency Partnership

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Agency partnerships are the most dynamic, inclusive and effective means of enabling your firm to draw the highest ROI from the marketing budget. Many firms fail to maximize their marketing reach and potency due to lack of a clear and well-defined relationship with their specific marketing agency. Marketing agencies are primarily dependent on your direction…

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