Do You Need A Website Refresh Or A Website Redesign?
Should You Refresh Your Website or Redesign It? Here’s How to Decide! It’s hard to believe that the first website was created just 27 years ago. At the time, only a handful of computers could even access it. We’ve come a long way since then, battling the dreaded marquee — AKA side-scrolling — text, to…
Read More8 Signs That You Need a Website Redesign
Is Your Website out of Date? 8 Signs That You Need a Website Redesign Today’s digital marketplace is sophisticated and consumer responsive. A company that has an out of date website is not going to be able to compete effectively in the marketplace. Potential customers don’t want to wait for pages to load or slog…
Read MoreGoogle Ads Strategies for B2B Marketing
How to Use Google Ads for Marketing Pay-per-click (PPC) advertising can propel your business to newer levels and deliver great returns from your online marketing expenditure. While there are several methods of PPC advertising, it is Google Ads that reigns supreme. Namely, using Google Ads to drive traffic to your website is the most effective…
Read MoreWebsite Structure: How to Organize for Optimization
Website Structure: How to Organize for Optimization How successful is your website at directing its readers? What about showing Bing, Google, and other search engines’ crawlers where to find the information people are looking for?
Read MoreHow Can Your Business Deal With Business Reviews
Most people own a smartphone, portable tablet, desktop, or other devices that can access the Internet. As technology advances, these devices become cheaper, as does access to speedy Internet access. The widespread availability of devices capable of accessing the Internet has resulted in many consumers leaving reviews on products, services, and experiences they purchase. Most…
Read MoreUsing LinkedIn Lead Generation to Boost Business
Using LinkedIn Lead Generation to Bolster Your Business LinkedIn is the most powerful social media platform for businesses. If your social media strategy only includes a few platforms, this one should top the list. Done correctly, a business presence on LinkedIn will generate more leads than any other method currently being used to bring in…
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