Incoming and Outgoing Link Building Strategies You Need to Employ Now
As Matt Cutts, former head of Google’s Webspam team, says link building is “sweat plus creativity.” Just like all forms of exercise does not produce the same results, all link building does not deliver the same results. Therefore, if you are going to sweat link building, then make sure you are doing it in the…
Read MoreHow to Turn Bad Reviews Good
In today’s business climate, online reviews are the currency that makes or breaks a company’s reputation. A single bad review, while not the end of the world, requires a quick and thoughtful response. Do it right, and you might be able to turn a disgruntled one-time buyer into a lifelong customer. Reacting badly plays right…
Read MoreGoogle Analytics Tips
When you’re starting a business or in the thick of one that’s already established, it’s crucial to have an effective marketing strategy in place. You’ll need to consider everything so that you can reach your target audience and grow your business successfully,
Read MoreCreating Content
Creating Content When you’re getting into the matter of content writing that will be effective in the various types of online advertising, it’s important to realize that your focus shouldn’t be solely on creating content that will appeal to your specific audience. Yes, they do factor heavily in to things.
Read MoreCelebrate New Social Media Trends
When it comes to the frequent comparisons between traditional marketing vs digital marketing, one of the biggest advantages of using different types of online advertising is the multitude of ways that you can truly get creative with your approach. The ease of digital marketing—not to mention the lack of cost—opens up all sorts of avenues…
Read MoreContent Writing
Content writing can seem simple enough. And it is, in theory. You have something to say, so you’ll say it in your content. But what are you really saying, and are you saying it well enough? That’s where the complexities of content marketing come into play. By knowing the pitfalls of content creation, you’ll also…
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